About Sam Cox
Sam has been working in the sports betting industry for over a decade. His main focuses are NBA, MLB and the NFL, though he also covers the Premier League, cricket and Formula One.
A regular on 888Sport, Betting Expert and BetMGM, Sam’s work has also featured on industry-leading betting sites. He also runs Franchise Sports with his brother.
Signed up with numerous bookies, Sam is a keen bettor on a variety of sports. He places several outright wagers at the start of the MLB and NBA seasons, and consistently searches for the best value bets throughout the year.
Always compare odds before placing your bets!
Sam's advice to our community
Sam Cox's latest articles
10 July 2026 at 10:50 by Sam Cox
When, where, who's involved, and more.
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9 July 2026 at 09:05 by Sam Cox
What are the key factors for the 2026 World Cup last eight?
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7 July 2026 at 08:55 by Sam Cox
Who will land LeBron James ahead of what could be his final NBA season?
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2 July 2026 at 09:06 by Sam Cox
A pair of San Francisco Giants headline the top players that should be available at the MLB trade deadline.
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1 July 2026 at 11:14 by Sam Cox
Jude Bellingham and Mikel Oyarzabal feature in this week's player prop picks.
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25 June 2026 at 17:59 by Sam Cox
With big names in action, there are some high-value player props available on Thursday.
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24 June 2026 at 11:40 by Sam Cox
There's plenty to play for as the 2026 World Cup group stage enters its final round of fixtures.
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18 June 2026 at 11:12 by Sam Cox
The first round of World Cup group stage matches has more than lived up to lofty pre-tournament expectations.
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15 June 2026 at 11:57 by Sam Cox
Tuesday and Wednesday promise to provide some enthralling action with eight fixtures spread across the two days.
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14 June 2026 at 10:57 by Sam Cox
Everything you need to know about UFC Freedom 250.
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13 June 2026 at 10:36 by Sam Cox
From Michael Olise to Cyle Larin, here are the best player futures for the 2026 World Cup.
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11 June 2026 at 10:40 by Sam Cox
From 1st/2nd forecasts to backing teams to qualify, here are the best top-two bets for each World Cup group.
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